Top 3 books on boosting your business with a blog
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Publish & Prosper: Blogging for your business aims to offer you a comprehensive practical book about business blogging. It is written in a “how to” approach with case studies of large and small companies. The book examines topics such as different types of business blogs, potential pitfalls, effective blog design and expanding your web presence.
Blogging for Business: Everything you should know and why you should care talks about why businesses that don’t utilise the competitive advantage offered by blogs are missing out. The book explains how to create and maintain effective blogs and how to tap into the power of business blogging. It looks into what differentiates blogs from other types of online media, how blogs can increase brand awareness and conversations with customers.
The Corporate Blogging Book: Absolutely everything you need to know to get it right is written in an informal, non technical style explaining why every business should have a blog that is engaging, smart and appealing to readers, with a word of caution that a boring or deceptive blog is worse than no blog. With the low cost and ease of use of blogs every business can participate in this marketing revolution. The books assesses areas such as how much time blogging will take, choosing a blog author(s) and is it too late to start to start a business blog.
If you know of any other useful books please post a comment on why you liked that book.
[tags]business blogging books[/tags]
on June 26th, 2007 at 1:19 pm
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