Making comments on other blogs
Reading and making worthwhile, relevant comments on other blogs is good way of raising your profile and marketing your blog. I would stress that the comments should stay on topic and contribute something interesting to the discussion. If you just type in a few words and hope this will do the trick you’ll be disappointed. You want to become known and respected as an expert in your field.
I generally leave comments on travel related blogs to market my travel blog. However it could be a good strategy to leave comments on any blogs which you think potential customers may read. For example if you have a blog for a gardening business, you could leave comments on a home improvement blog because home owners who are doing projects inside their home are good bets to also spend money on their gardens.
When I leave comments on blogs I make sure that I read the post a couple of times and that I have something to say which is relevant to the post and demonstrates my knowledge or experience. With most comments there will be a link back to your blog, so if readers like your comments because they are entertaining or informative then they are more likely to click that link, read some of your blog posts and even subscribe to your blog.
Like everything else involved in maintaining your business blog this takes time and effort. You have to read other blogs and compose your comments. There’s not going to be a sudden deluge of readers and subscribers to your blog because you leave a couple of comments.
[tags]business blogs, blog comments[/tags]
on July 21st, 2007 at 9:19 pm
Posting on the blogs of others can be a fun and rewarding experience. I also find it very enjoyable to meet the many bloggers whose sites I comment on. They have proven to be an interesting and cool group. I can also endorse where you recommended that you read the post several times before hitting post. This will save some potentially very embarrassing moments.
on July 21st, 2007 at 9:32 pm
Yes, Bill I have been guilty of skim reading posts. I agree it can be fun and rewarding to comment. I have made some good friends through visiting their blogs and arranged mutually beneficial links and guest posts/interviews.