5 reasons to set up Google Alerts
I set up Google Alerts for my travel website and blog a couple of months ago and find them useful in several ways. I have alerts such as “europealacarte.co.uk”, “Karen Bryan travel europe” and “authentic travel Europe”. I went for the comprehensive search which includes news, blogs and the web and a daily update by email.
1 I can read about topics of interest to me on other sites and blogs so I keep my finger on the pulse. If you are writing posts for your blog almost every day you don’t want to get stuck in a rut. I get ideas for writing posts from the alerts. I might read an interesting news article that can trigger me to write about that subject. I might read some tips about marketing or blogging that I can utilise on my site/blogs.
2 I can make comments on related blogs as a way of building up my reputation as a European travel expert and market my blog through the link(s) on my comment.
3 I can check that publishers using my Ezinearticles are following correct procedures and adding two clickable links to my site or blog.
4 I can make new contacts with other webmasters and bloggers e.g. suggest that we exchange links, write guest posts for others blog.
5 I can keep an eye on the competition e.g. what topics other travel websites and blogs are featuring. I may avoid writing about a topic if all travel bloggers are writing about it.
The best thing is that Google Alerts are free, easy to set up and bring highly targeted, valuable information straight to your desk.
Do you use Google Alerts, if so, what do you find most useful about them?
on October 22nd, 2007 at 6:29 pm
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