Should you write for another blog?
If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!
I’m trying to answer this question honestly after spending just over a month as editor of the Wandalust UK travel blog. I saw that Wandalust were looking for an editor and pondered if it would be a wise investment of time for me to write for another travel blog. Wandalust is part of Creative Weblogging, a media group network of 130 blogs covering a wide variety of topics. They generate revenue through adverts on the blogs.
One of the aims of blogging for your business is to raise the profile of your business and increase income. My decision to write for Wandalust wasn’t influenced by the pay, at £140 a month for 5 posts a week, I wrote that “writing for another travel related blog would be a good way to enhance my profile and reputation and increase visitor numbers to my site and blog.”
I’ve just finished an evaluation of my first month writing for Wandalust which is so far pretty inconclusive. I’m beginning to think that “Karen Bryan” is as much of a brand as a travel blogger and writer as “Europe a la Carte” is a brand for a European travel information site and blog. This just makes amy evaluation even more complex.
I can only say that if you are considering writing for another blog you have to be very clear about your reasons and aims for doing this and regularly monitor if these aims are being achieved.
Post a comment